Serena

While the Ducks might not have the BCS National Championship, they are not letting it hamper their school spirit, or style!

Serena plays it comfortable for her 8 a.m. class the morning after the game. Serena is an advertising major and art minor. Serena is passionate about creative design, something evident in her relaxed, yet put together outfit. Her goal is to eventually work for an ad firm or as an editor or creative director for a magazine. When Serena is not busy with classes or her sorority, she enjoys drawing, specifically doing hand-drawn typography.

Serena is literally wearing head to toe Madewell, including her jacket, shirt, pants, and shoes. She has always loved the cult sister brand of J. Crew and was beyond excited when she got hired to work at their first Portland, Oregon store last summer.  Serena is literally wearing head to toe Madewell, including her jacket, shirt, pants, and shoes. She has always loved the cult sister brand of J. Crew and was beyond excited when she got hired to work at their first Portland, Oregon store last summer.

DSC_0116Serena’s fashion has changed since she started working at Madewell. As she said, Madewell became her personal style, but instead of being a walking ad for the brand, she combines pieces in interested and unexpected ways, like her cute and comfy “Bien” t-shirt and sweatpants with a fitted denim jacket.

DSC_0106Serena’s on-trend plaid slip-ons are a piece from Madewell’s collection with Vans.

DSC_0114Her eggplant nail polish works perfectly with her Tiffany & Co. ring (left) and Madewell double ring (right).

DSC_0118 Serena’s Fjallraven backpack is totally in vogue and matches her nail polish to boot!

Photographed and Written by Hannah Steinkopf-Frank, @HSteinkopfFrank